Creative Director
Masr el Gedida,
Egypt
As the Creative Director at AWstreams, you will be the visionary force behind the agency’s creative output, shaping compelling brand narratives and visual experiences. Your primary purpose is to lead, inspire, and elevate a multidisciplinary team of art directors, designers, and copywriters to produce award-winning, strategically sound work. You will partner with account and strategy teams to translate client objectives into innovative concepts that cut through the noise and drive engagement across all digital touchpoints.
Responsibilities
- Conceptualize and lead the creative direction for major brand campaigns, product launches, and digital experiences from inception to final execution.
- Review, critique, and guide all creative assets generated by the agency to ensure they meet the highest standards of quality and align with the client’s brand identity.
- Lead high-stakes creative pitches, presenting concepts confidently and persuasively to C-level client executives.
- Foster a collaborative, inspiring, and high-performance environment within the creative department, mentoring talent to help them reach their full potential.
- Collaborate closely with the Content Director and performance teams to ensure creative concepts are both engaging and optimized for digital media channels.
- Keep the agency at the forefront of creative trends, visual aesthetics, and innovative storytelling formats.
Must Have
- 10 to 12+ years of creative experience in an advertising or digital agency, with at least 5 years in a creative leadership role.
- A stunning portfolio demonstrating exceptional conceptual thinking, visual design, and cross-channel campaign execution.
- Proven ability to lead and manage diverse creative teams (designers, animators, copywriters).
- Exceptional presentation and storytelling skills, with a talent for selling bold ideas to conservative clients.
- Deep understanding of how design and copy intersect within digital ecosystems, social media, and video production.
- Proven track record of of AI tools knowledge & experience, especially within the creative field.
Nice to Have
- Experience working on regional campaigns across Egypt and the Gulf (KSA, UAE).
- Strong background in art direction, typography, and video production direction.
- Recognition or awards from prestigious regional or international advertising festivals.
What's great in the job?
- Join a creative, collaborative team where your ideas are valued.
- Work in a flexible environment that promotes innovation and growth.
- Minimal bureaucracy – empowering you to do your best work.
- Opportunities to expand your expertise across diverse projects.
- Make a real impact on our brand and audience.
What We Offer
Every employee has the opportunity to see the impact of their work and make a meaningful contribution to the company's success. A collaborative and engaging environment ensures a sense of belonging and shared achievement throughout the year.
Perks
Enjoy a supportive work environment with opportunities for growth and recognition.
Social Insurance
Comprehensive coverage to ensure your financial security.
Medical Insurance
Access to quality healthcare services.
